---
title: "Webinar: Contagious: Why Things Catch On"
description: Ever wondered why some ideas/products/content go viral, and others die on the vine? Jonah Berger has the answer. Join us at our June 13 webinar, when Dr. Berger spills the secrets to building completely contagious campaigns.
---

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#  **WEBINAR**

# Contagious: Why Things Catch On

### *Why do some things catch on?*

### *Why do people talk about certain products and ideas more than others?*

In this webinar, we'll reveal the secret science behind word-of-mouth and social transmission. Learn the six basic principles of contagious content, and how to create your own content that gets shared.

In this FREE webinar, you'll learn:

- When and why word of mouth is more effective than advertising
- How to turn your customers into a marketing channel
- How to craft contagious content
- How to build buzz both online and offline

**![jonah.png](https://content.agilitypr.com/hs-fs/hubfs/jonah.png?width=146&name=jonah.png)When:** Tuesday, June 13, 2017 @ 12 pm ET/ 9 am PT

**Guest Speaker:** Jonah Berger is a marketing professor at the Wharton School at the University of  Pennsylvania, and author of the recent *New York Times* and *Wall Street Journal* bestseller *Contagious: Why Things Catch On*.

 

 

**In partnership with Bulldog Reporter**

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#### About Us

Agility PR Solutions provides media database, monitoring and analytics solutions to simplify the communications lifecycle. Since 2003, clients have trusted our tools and services to help them identify influencers, amplify messages, monitor coverage and measure results. Agility PR Solutions, a subsidiary of Innodata (NASDAQ: INOD), is dedicated to delighting every client - and we have the highest retention rates in the industry to prove it.

 

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